Specialty
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The role
The company is hiring a Platform Marketing Lead in Canada to plan and run merchant acquisition and activation campaigns through payment platforms and software partners. The role is remote within Canada.
What you will do
- Launch merchant acquisition and activation programs with platform and ISV partners
- Choose the channel mix for each audience and funnel stage
- Connect campaign activity to pipeline, GMV and revenue
- Build messaging, briefs, partner assets and measurement
What they ask for
- 6+ years in integrated, channel, growth, lifecycle, demand generation or product marketing
- Experience selecting and managing several marketing channels against business goals
- Hands-on experience writing campaign briefs, messaging, content and performance reports
- Ability to define campaign KPIs and reporting
What they offer
- Equity rewards may be offered
- Monthly stipends for health, wellness and tech
- Fully subsidized medical, dental and vision cover
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