Group Product Marketing Manager

AffirmNorth AmericaSenior12+ years experienceProduct Marketing

The role

Affirm, a pay-over-time financial company, is hiring a Group Product Marketing Manager to lead product marketing strategy for its B2B organization. The role is a senior individual contributor shaping the merchant narrative. Affirm is remote-first, with most roles doable from within the country of employment.

What you will do

  • Own and evolve the portfolio narrative, messaging architecture and proof points for merchants.
  • Set up operating rhythms that align product and go-to-market teams across planning and launches.
  • Work with Revenue Enablement to turn the narrative into messaging, tools and training.
  • Run Affirm's Client Advisory Board and merchant feedback loops, turning insights into product priorities.
  • Lead a few high-priority, ambiguous initiatives, such as platform partnerships or new market launches.

What they ask for

  • 12+ years in product marketing, product strategy or a related field, with depth in B2B payments, fintech, commerce or platforms.
  • Track record of setting direction and delivering measurable outcomes for a product portfolio.
  • Ability to influence senior leaders and align Product, Revenue, Partnerships, Analytics and Marketing.
  • Self-serve analysis skills with SQL, dashboards and AI-assisted analysis.
  • High AI fluency in research synthesis, data analysis and workflow automation.
  • Experience building reusable frameworks for segmentation, planning and measurement.

What they offer

  • Remote-first company
  • 100% of medical, dental and vision premiums covered for employees and dependents
  • Monthly stipends for tech, health and wellness
  • Flexible time off and holiday calendar
  • Equity rewards
  • Employee stock purchase plan

This is our own short reading of the posting. The full description, and anything that has changed since, is on Affirm's careers page behind the apply button.

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