Staff Machine Learning Engineer, Ads Creative Effectiveness

Employer shown to signed-in membersNorth AmericaLeadMachine Learning Engineering

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The role

The company is hiring a Staff Machine Learning Engineer for its Ads Creative Effectiveness team, which builds generative AI and predictive products that help advertisers create ad creative. The work covers image, video and copy generation and editing tools.

What you will do

  • Build generation pipelines for ads that preserve products, fonts, logos and brand assets using techniques such as IP-Adapters and LoRAs
  • Build image and video editing features such as smart-crop, inpainting, outpainting, resizing and style transfer
  • Fine-tune vision-language models using ad performance metrics such as CTR and CVR
  • Build filtering and safety systems against non-compliant, unsafe or copyright-infringing output
  • Work with Product, Sales, Policy, UX and other Ads ML teams to bring features into Ad Manager

What they ask for

  • Hands-on experience with tree models, neural networks, ranking and LLM or VLM fine-tuning with RLHF
  • Comfort with uplift metrics, variance and experimentation setups for generative systems
  • Understanding of ad auctions and advertiser pain points
  • Comfort with ambiguity in a fast-moving, startup-like team
  • Ability to explain ML trade-offs to non-technical stakeholders
  • Prior work on ad creative tooling such as image generators or headline generators

What they offer

  • Equity in restricted stock units
  • Healthcare benefits and income replacement programs
  • 401k with employer match
  • Paid parental leave and flexible vacation
  • Mental health and family planning support

This is our own short reading of the posting. The full description, and anything that has changed since, is on the employer's careers page behind the apply button.

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