Specialty
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The role
The company, a headless CMS company, is hiring a Director of Product Marketing in the USA to lead positioning, launches and growth of its product, particularly in the US, UK and EMEA. It is a senior, hands-on role leading a team across sales enablement, website conversion and analyst relations.
What you will do
- Own the core messaging and value proposition for developers, marketers, partners and enterprise buyers.
- Own go-to-market strategy for major product and feature launches across Product, Sales, Customer Success and Content.
- Build a sales playbook program and enablement content such as battlecards, ROI calculators and demo scripts.
- Lead analyst relations and the presence on review platforms such as G2 and Gartner Peer Insights.
- Set priorities for website conversion work and key product page messaging.
- Lead and mentor the Product Marketing team.
What they ask for
- Comfort in technical territory: reading API documentation and understanding headless CMS architecture.
- Able to discuss product components, integration points and trade-offs with engineers and technical evaluators.
- Experience working hands-on with developers, for example as a technical product marketer, solutions engineer or technical product manager.
- Experience leading a product marketing team.
- Experience with launches, sales enablement and analyst relations.
- Based in the USA.
What they offer
- Fully remote with flexible schedules
- Monthly remote work stipend and home office equipment package
- Personal development fund
- 25 days annual leave plus national holidays
- Sick and parental leave
- Annual international team-building trip
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