Specialty
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The role
The company, a password and identity security company, is hiring a Channel Marketing Manager to own partner marketing for MSP, reseller and VAR channels, from onboarding and enablement to demand generation and events. The team is all remote and the role is for someone located in the U.S., preferably East Coast or Central.
What you will do
- Run the MSP channel marketing motion, including onboarding content, lifecycle email, webinars and events
- Develop the annual Channel Marketing Plan covering events, budget and campaigns
- Act as marketing contact for Channel Sales and build templates, briefs and self-serve assets
- Report on pipeline influenced, partner engagement, event ROI and the $5M reseller/MSP revenue target
- Build an always-on demand generation plan to attract new target partners
- Manage the channel marketing budget and keep the partner portal current
What they ask for
- Located in the U.S.; East Coast or Central preferred for EMEA support
- 7+ years of B2B channel, partner or field marketing, ideally with MSPs, resellers or VARs at a SaaS or tech company
- Ability to own a program end to end: strategy, budget, execution and reporting
- Experience planning partner events, from sponsorship negotiation to lead follow-up
- Experience running partner lifecycle email programs
- Strong cross-team collaboration with Channel Sales and Marketing Operations
What they offer
- Fully remote team
- Growth club for development
This is our own short reading of the posting. The full description, and anything that has changed since, is on the employer's careers page behind the apply button.