Specialty
Who is hiring is shown to signed-in users. Create a free account to see the employer and apply.
The role
The company, a bone health supplement company, is hiring an Email Marketing Leader to run lifecycle automations across email, SMS and push and to lead a small team. The posting mentions a Yaletown office, and applicants must submit a cover letter.
What you will do
- Build and manage lifecycle automations aimed at retention, loyalty, reorders and customer lifetime value
- Personalise communications across email, SMS, push and other owned channels
- Build segmentation from data and customer insights
- Build and optimise journeys in SFMC, Klaviyo or Braze, testing continuously
- Grow owned channels such as SMS and push and oversee email design best practice
- Lead and coach the team
What they ask for
- 2+ years in email and database marketing
- Track record building and analysing automated customer journeys
- 2+ years in a marketing automation platform such as Braze, Klaviyo or SF Marketing Cloud
- Familiarity with CRMs like Salesforce
- Direct response marketing experience
- Strong analytical and project management skills
- Experience managing a small cross-functional team
- Health or supplement experience is an asset
What they offer
- Healthcare package
- Monthly team events
- Flexible statutory holidays with the option to bank days
- Dog-friendly office in Yaletown
- Professional development conferences
This is our own short reading of the posting. The full description, and anything that has changed since, is on the employer's careers page behind the apply button.