Specialty
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The role
The company is placing a Senior Social Media Strategist with an Australian marketing consultancy serving healthcare professionals. You would own Facebook and Instagram strategy, paid and organic, for several healthcare clients. Philippines-based contractors on AU hours.
What you will do
- Own Meta paid and organic strategy across a portfolio of healthcare clients
- Plan monthly content calendars and write conversion-focused social copy
- Guide the Meta Media Buyer on objectives, targeting, creative testing and budgets
- Write video scripts and ad hooks and brief designers and videographers
- Check ads for compliance with healthcare marketing rules and Meta policies
- Produce Meta reporting and present insights to the Marketing Manager
What they ask for
- 5+ years managing Facebook and Instagram marketing
- Agency experience serving Australian, US or UK clients
- Experience with high-ticket lead-generation businesses such as healthcare, dental or medical
- Expert knowledge of Meta Ads Manager, Business Manager, Pixel and Conversion API
- Experience with Reels, Stories and Feed ad creative
- Excellent written and spoken English
- Align with AU business hours, about 9 AM to 5 PM
What they offer
- Independent contractor agreement
- Flexibility in how you manage your time within AU hours
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